Month: March 2023

March 10, 2023

You’ve just won the award for greatest ____ in your field of all time. As you approach the stage to accept your trophy, what’s your “walk up song?”…As you may know, a walk up song is the anthem played in a baseball stadium as the player walks from the on-deck circle to home plate, getting ready to bat, or from the bullpen to the pitching mound. The idea is to create swagger, an identity for the player, and to personally connect players to fans.

March 3, 2023

Last week, we looked into generative AI and its potential to impact the lobbying industry. While I was supremely impressed by the speed and accuracy with which OpenAI’s ChatGPT could regurgitate information in the form of what one might expect from a university student answering an essay question, if you remember, the chatbot’s responses lacked imagination, did not include persuasive arguments, and provided no story-telling elements to place issues in context.